OUR 100% PLEDGE
We believe in changing lives. We believe that responsibility extends beyond our walls. As a show of support to those involved in making the world a more loving, more humane and more peaceful place, we have pledged 100% of our net profits from the resort to select charities in support of their missions.
In the simplest terms, when we say 100% of profits, we mean what’s left over (aka surplus, balance, difference) after normal business expenses are deducted from all the income we derive from sales from our room accommodations, food and beverage business.
As the sole owner of Willowbank, the 100% of profits, as defined above, goes to The Willowbank Foundation, which is an independent philanthropic organization. The Foundation is governed by an independent Board of Directors, which is obligated to use the Foundation’s resources solely to advance its philanthropic purpose.